BlackBerry CEO John Chen took her prettiest pen to write on the official company blog on Wednesday to discuss the future of the company smartphone: the BlackBerry Classic. Although he has repeatedly referred to, and have been for many months, he secretly hopes that the device will revive the fortunes of the company.
See also : Google plans to sell the Nexus 6 smartphone as a 'traditional'
With a traditional design of the BlackBerry, but with new technology and a larger and more sophisticated screen, Chen hopes that the launch of the BlackBerry Classic will make the eye to the many users who have left the ship - or planning to do - to move to solutions in iOS or Android .
In 400 words , the BlackBerry boss said that it is trying to imitate what is a trend today, corresponding to the standard industry approach, there is also something to be said for classic adage: "If it is not broke, do not fix it."
The new BB10 smartphone, Chen said that arrive in the month of December will be the fourth launch of the company for the year 2014, and follow in the footsteps of the BlackBerry Z3, the P'9983, and Passport .
Besides the return of former users, Chen also hopes to increase revenue by pushing existing consumers to exchange their old BlackBerry devices by the Classic, which is also known as Q20: "We know that many of you continue to hold Bold in hand because it makes the job every day - just like you, " writes Chen.
Besides the iconic BlackBerry physical QWERTY keyboard, the Classic also features a 3.5-inch touchscreen, a trackpad, 2GB of RAM, 16GB of internal storage, expandable to 128 GB in using a micro-SD card, and an 8 megapixel camera at the rear and a 2 megapixel front camera. The device is powered by Qualcomm Snapdragon S4 processor, and runs the latest version 10.3 of the BlackBerry OS.
On the blog, the man who's mission is to save BlackBerry, also tried to reassure current and potential future customers, stating that the company backbone to take on the "long term" . In other words, she has no intention of being sold to anyone!
See also : Google plans to sell the Nexus 6 smartphone as a 'traditional'
With a traditional design of the BlackBerry, but with new technology and a larger and more sophisticated screen, Chen hopes that the launch of the BlackBerry Classic will make the eye to the many users who have left the ship - or planning to do - to move to solutions in iOS or Android .
The new BB10 smartphone, Chen said that arrive in the month of December will be the fourth launch of the company for the year 2014, and follow in the footsteps of the BlackBerry Z3, the P'9983, and Passport .
Besides the return of former users, Chen also hopes to increase revenue by pushing existing consumers to exchange their old BlackBerry devices by the Classic, which is also known as Q20: "We know that many of you continue to hold Bold in hand because it makes the job every day - just like you, " writes Chen.
Besides the iconic BlackBerry physical QWERTY keyboard, the Classic also features a 3.5-inch touchscreen, a trackpad, 2GB of RAM, 16GB of internal storage, expandable to 128 GB in using a micro-SD card, and an 8 megapixel camera at the rear and a 2 megapixel front camera. The device is powered by Qualcomm Snapdragon S4 processor, and runs the latest version 10.3 of the BlackBerry OS.
On the blog, the man who's mission is to save BlackBerry, also tried to reassure current and potential future customers, stating that the company backbone to take on the "long term" . In other words, she has no intention of being sold to anyone!
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