An Irish company accuses Apple of using the term "iWatch" on the search engine Google.
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Nicknamed iWatch before its release by the media, the watch connected Apple finally called Apple Watch. A choice that Apple had surprised since we had used to using the letter i to name its products (iMac, iPod, iPhone, iPad ...) and which may explain the pressure exerted by the company Probendi as reported by Bloomberg .
Last year, the Irish company had set Apple cautioned against using the term "iWatch" and intends to defend its brand, valued at 87 million euros according to a specialized firm.
Indeed, Probendi decided to return to the charge by attacking the Californian giant whom she blames the use of the term "iWatch". An emergency procedure was filed on June 26 before a court in Milan, the document explains that "Apple has consistently used the iWatch wording on the Google search engine to direct customers to its own site, Apple touting the Watch " .
Given the success of the term "iWatch" Apple did not hesitate purchased this keyword with Google.
A situation that gene lawyers Probendi explaining receiving no response from Apple despite inquiries and objections while Google responds not be " responsible for these links' .
When Probendi wanted to start his watch connected iWatch ... Android!
Meanwhile a first hearing scheduled for 11 November, the company could restart its project of connected ... watch. Daniele Di Salvo, co-founder and director of the company, had mentioned last year the desire of his company to launch an iWatch Android. A project that he now believes to be "stand-by" .
See This : iPod Touch now Have High End Performance Equivalent Smartphone,Comes with 64-bit processors A8
Nicknamed iWatch before its release by the media, the watch connected Apple finally called Apple Watch. A choice that Apple had surprised since we had used to using the letter i to name its products (iMac, iPod, iPhone, iPad ...) and which may explain the pressure exerted by the company Probendi as reported by Bloomberg .
Last year, the Irish company had set Apple cautioned against using the term "iWatch" and intends to defend its brand, valued at 87 million euros according to a specialized firm.
Indeed, Probendi decided to return to the charge by attacking the Californian giant whom she blames the use of the term "iWatch". An emergency procedure was filed on June 26 before a court in Milan, the document explains that "Apple has consistently used the iWatch wording on the Google search engine to direct customers to its own site, Apple touting the Watch " .
Given the success of the term "iWatch" Apple did not hesitate purchased this keyword with Google.
A situation that gene lawyers Probendi explaining receiving no response from Apple despite inquiries and objections while Google responds not be " responsible for these links' .
When Probendi wanted to start his watch connected iWatch ... Android!
Meanwhile a first hearing scheduled for 11 November, the company could restart its project of connected ... watch. Daniele Di Salvo, co-founder and director of the company, had mentioned last year the desire of his company to launch an iWatch Android. A project that he now believes to be "stand-by" .