As the web grows day by day, it becomes increasingly difficult to find attractive domain name and still available when launching any service. As ICANN (Internet Corporation for Assigned Names and Numbers) considers thousands of reservation requests extensions of domain names.
In 2013, the city of Paris launched a tender to select the top domain names to carry the banner of the French capital, that is to say the extension ". Paris." The first tender to select 100 addresses. Paris, involved large companies, SMEs, bloggers and associations.
Another call was addressed to organizations that want to provide services of general interest, with generic terms like visite.paris or transport.paris. For the latter, the domain name will be "delegates for a specified period."
In any case, the first Parisian address with this extension are expected to arrive by the second quarter of 2014. If the residence in Paris is definitely an inevitable condition for ownership of a domain name, we do not know the other criteria to be considered by the city.
Today, London has also announced that addresses ". London" will be sold from 29 April 2014. And according to a study by YouGouv on small businesses in London, there are more than 200,000 structures seeking an address with the extension. London.
And if you are interested in reasons why people want to get an address with the extension of their cities, the study YouGouv perhaps brings you an answer. According to this, 48% of individuals and organizations surveyed said they wanted an address MonEntreprise.london kind because they are proud to be London's businesses. 41% of them feel they can be more easily found on the internet with such an address. 27% said they wanted to increase their sales. In any case, London seems to be more permissive than Paris.
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