It's been several months since Google has encouraged developers to create websites optimized for viewing on mobile. Remember, he launched a label "mobile-friendly" that appears next to links to the mobile version of the search engine to indicate to the user that the page will display correctly on his phone (or not) .
See This : Yes, your iPhone will work with Android Wear one day
Then, Google has decided to use this label as a signal to classify these links in search results , which means that if you have a non-optimized site for mobile, your pages will be less likely to appear first for a query. This change in the algorithm of Google Search that will take effect on April 21.
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Validation
A site optimized for mobile screens, it is a site whose pages meet certain standards. According to Google:
The pages must not use technologies that are not common to mobile devices such as Flash technology
Texts must be legible without the user having to zoom
The content of the page should fit the way that the user's screen does not have to zoom or scroll horizontally
Links must be sufficiently distant from each other (so that the user does not accidentally access another page)
Responsive to validate your page, your page for mobile or dynamic page, the Mountain View company offers a validation tool that will allow you to ensure that the latter is seen as "mobile-friendly" by his robots.
Are you ready? As I explained earlier, there are still a few days before the implementation of the new measures by Google Search. But all companies are they ready? Not necessarily.
In the US, our TechCrunch colleagues have conducted a small study and found that at present, 44% of websites of companies in the Fortune 500 (the 500 largest US companies) are not yet mobile- friendly.
See This : Yes, your iPhone will work with Android Wear one day
Then, Google has decided to use this label as a signal to classify these links in search results , which means that if you have a non-optimized site for mobile, your pages will be less likely to appear first for a query. This change in the algorithm of Google Search that will take effect on April 21.
Validation
A site optimized for mobile screens, it is a site whose pages meet certain standards. According to Google:
The pages must not use technologies that are not common to mobile devices such as Flash technology
Texts must be legible without the user having to zoom
The content of the page should fit the way that the user's screen does not have to zoom or scroll horizontally
Links must be sufficiently distant from each other (so that the user does not accidentally access another page)
Responsive to validate your page, your page for mobile or dynamic page, the Mountain View company offers a validation tool that will allow you to ensure that the latter is seen as "mobile-friendly" by his robots.
Are you ready? As I explained earlier, there are still a few days before the implementation of the new measures by Google Search. But all companies are they ready? Not necessarily.
In the US, our TechCrunch colleagues have conducted a small study and found that at present, 44% of websites of companies in the Fortune 500 (the 500 largest US companies) are not yet mobile- friendly.