After Mobile-Friendly, Google launches compression technology to reduce web page load time and consumption data.
See This : How to check if your website is mobile-friendly (and will not be penalized)
Your site will be mobile-friendly fine, if the charging time is too high, it can make you lose a lot of traffic. In Europe and North America, the problem is often overlooked.
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But in countries in Asia or Africa where infrastructure is less developed than in the West and where data may still relatively expensive compared to purchasing power, it is a real problem.
And to solve it, Google will test a way to compress web pages so that they load faster and use less data.
In its first test, this technology would have to load the pages 4 times faster, consume 80% of data within and above all, it would have increased traffic (the number of pages) by 50%.
The bad news (or not) is that for now, this compression will only affect Internet users in Indonesia, in a few days, and when a slow mobile connection is detected (eg 2G), since c is the country that Google has chosen for its first field tests.
However, it is always interesting to learn in advance since Google probably intends to deploy this technology in other countries.
In Indonesia , in addition to optimizing search results, Google will also direct users to the compressed web pages mentioned above.
See This : How to check if your website is mobile-friendly (and will not be penalized)
Your site will be mobile-friendly fine, if the charging time is too high, it can make you lose a lot of traffic. In Europe and North America, the problem is often overlooked.
But in countries in Asia or Africa where infrastructure is less developed than in the West and where data may still relatively expensive compared to purchasing power, it is a real problem.
And to solve it, Google will test a way to compress web pages so that they load faster and use less data.
In its first test, this technology would have to load the pages 4 times faster, consume 80% of data within and above all, it would have increased traffic (the number of pages) by 50%.
The bad news (or not) is that for now, this compression will only affect Internet users in Indonesia, in a few days, and when a slow mobile connection is detected (eg 2G), since c is the country that Google has chosen for its first field tests.
However, it is always interesting to learn in advance since Google probably intends to deploy this technology in other countries.
In Indonesia , in addition to optimizing search results, Google will also direct users to the compressed web pages mentioned above.